As they were activating a new program in their retail deposit team, they needed to engage an Expert in digital marketing - someone who understood the retail bank environment to strategically support the program to engage & retain customers.

As they were activating a new program in their retail deposit team, they needed to engage an Expert in digital marketing - someone who understood the retail bank environment to strategically support the program to engage & retain customers.
Working closely and effectively with key stakeholders across the business, the Expert was able to raise conversion for deposit products.
The Expert also optimised the client’s customer experience and helped improve the overall NPS by 30%